Introducing the New iMac with M4: Power, Color, and Intelligence Redefined

Introducing the New iMac with M4: Power, Color, and Intelligence Redefined

Apple has once again set a new standard in all-in-one desktops with the release of the new iMac, powered by the impressive M4 chip and enhanced with Apple Intelligence. Sleek, powerful, and bursting with vibrant colors, the new iMac is designed to fit seamlessly into any home or workspace while delivering a powerful performance boost for everything from daily productivity to gaming and creative work.

Enhanced Performance with M4 Chip

The M4 chip in the new iMac transforms user experiences with up to 1.7x faster productivity and 2.1x faster performance on more intensive tasks like photo editing and gaming compared to the previous M1 model. This remarkable boost lets users switch effortlessly between apps, power through tasks, and enjoy smoother gaming graphics. With Apple’s Neural Engine integrated, the iMac also excels in AI applications, making it a top choice for creatives, students, and professionals.

Apple Intelligence: A Personal Assistant on Mac

Incorporating Apple Intelligence, this iMac redefines what a personal computer can do. Systemwide Writing Tools, a redesigned Siri, and AI-driven tools such as Genmoji and Image Playground offer unprecedented ways to express, create, and streamline your daily work—all while maintaining Apple’s strong commitment to privacy and on-device processing.

Stunning Color Options

The new iMac comes in a dazzling range of colors: green, yellow, orange, pink, purple, blue, and silver, letting users add a splash of personality to their space. Each iMac includes a matching Magic Keyboard and Magic Mouse (or optional trackpad) with USB-C charging ports, enhancing both style and convenience.

Video Calls and Display Enhancements

Apple has equipped the iMac with a 12MP Center Stage camera with Desk View, which is ideal for family calls or online presentations. The optional nano-texture display drastically reduces glare, allowing users to work comfortably even in brightly lit spaces.

macOS Sequoia Completes the Experience

Running on macOS Sequoia, the new iMac allows seamless integration with iPhones and introduces enhanced Safari capabilities, an updated Game Mode, and other productivity tools. With iPhone Mirroring, you can now control apps and notifications directly from your iMac.

Environmentally Friendly

The new iMac reflects Apple’s ongoing commitment to sustainability, with 100% recycled materials in the stand and a fully fiber-based package design, part of Apple’s goal to eliminate plastic packaging by 2025.

Starting at $1,299, the new iMac is available for pre-order and hits shelves on November 8.

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